Market+Entry+Strategy

What are some low risk methods for getting involved in international business? List and explain.

 * **Indirect Exporting**- This is when when a company sells its products in a foreign market without any special activity for that purpose. For example, at a sales meeting, a buyer might show interest in your product. A buyer who represents several companies may tell a small manufacturing company about a need for its product in a specific place. Since the company didn't LOOK for this opportunity, it is often called 'accidental.'
 * **Direct Exporting**- This is when a company purposely seeks for selling opportunities, or places to sell their product, and conducts exporting. A director of the company manages the export activities. The company has more control than indirect exporting in this option, though direct exporting does cost more. Also, the cost is low because the company does not have a large investment in another country.
 * **Management Contracting**-This situation is when the company sells only its management skills. It is low risk because managers can usually leave a country quickly if the business environment becomes to risky to work with the company. For example, a hotel company may agree to help other hotel owners in other countries with this contract. A form of this contract is a contract manufacturing, This involves a company producing one item for a company located in another country. This lets a business to enter a foreign market without investing in production facilities.
 * **Licensing**-This is selling the right to use some intangible property (name, production process, etc.) for a fee or royalty. This is low risk because it is a low monetary investment, but the potential financial return is also mostly small. For example, Disney gets a royalty from an amusement park in Japan because it is licensed as Disney.
 * **Franchising**-This is the right to use a company name or business process in a specific way for a fee or royalty. For example, most fast food restaurants are franchised, which is when an organization contract with people in other countries that looks and operates like a parent company. This is similar to licensing and is low risk in the same way, but licensing often in[[image:http://belize.usembassy.gov/uploads/qM/mD/qMmDnhJJdnEa8z8p7TzQuw/thumb-IMG_0039.JPG width="150" height="146" align="right" caption="Ambassador Thummalapally speaks to wardens"]]volves a manufacturing process, while franchising involves selling a product or service.

**6 Ways To Get Involved in International Business**

 * **Visiting an agent or distributor**.
 * **Establishing an Office**.
 * **Franchising**
 * **Direct Marketing**- Direct marketing by U.S. companies is rare in Belize. Normally, a local representative of an American firm perform all of the marketing function.
 * **Selling to the Government**-Suppliers of U.S . Products and services generally have little difficulty selling to the government of Belize. Opportunities also exist to sell local non-governmental organizations that are funded by military financial institutions, such as Inter-American Development Bank.
 * **Trade Promotion and Advertising**- Advertising in Belize is due mainly through radio, newspaper, television and billboards, similarly to the U.S. The following are the most popular newspapers and television channels;
 * Amandala
 * The Belize Times[[image:http://www.launchpadbz.com/thumb.php?base=/home/celene/public_html/&file=files/listingmodule/@random4bbd1194dd0e2/1271691183_idb_gif.gif&width=120&height=120 width="165" height="140" align="right"]]
 * [[image:http://farm4.static.flickr.com/3101/3170435341_f0c926203c.jpg?v=0 width="87" height="161" align="right"]]The Reporter
 * The Guardian


 * ** What are some high risk methods of getting involved with international business? **
 * **Joint Venture**- An agreement between two or more companies from different countries to share a business project.
 * **Foreign direct investment**- A company buys land or other natural resources in another country, real estate and exiting companies are common purchases under this method.
 * **Wholly-owned subsidiary**- An independent company owned by a parent company.




 * [[image:http://www.mapsofworld.com/images/world-countries-flags/belize-flag.gif width="192" height="181" align="right"]]
 * **Citations**
 * Dlabay, Les R., and James Calvert. Scott. //International Business 3e//. Australia: Thomson/South-Western, 2006. Print.
 * //Embassy of the United States Belmopan, Belize - Home//. Web. 03 Mar. 2011. .